Is Maurice Lacroix a luxury watch brand?
Industry and company profiles place the brand in the mid-tier segment of Swiss luxury watches, trading on a combination of mechanical heritage (Masterpiece) and contemporary, design-led lines (Aikon). These so-called “manufactures” are Patek Philippe, Vacheron Constantin, Jaeger-LeCoultre, Audemars Piguet and Girard-Perregaux, and for well over a century – non-stop – every watch that’s left their workshops has been nothing less than pure luxury.Established in 1839, it is named after two of its founders, Antoni Patek and Adrien Philippe. Since 1932, the company has been owned by the Stern family in Switzerland and remains the last family-owned independent watch manufacturer in Geneva.While there are certainly other nations that produce high-end watches, switzerland still remains at the heart of high horology. As such, the holy trinity of watches is made up of three ultra-high-end swiss watch brands: audemars piguet, vacheron constantin, and patek philippe.
Where does Maurice Lacroix rank?
Maurice lacroix is considered to be a mid-tier luxury watch brand. Today, we are going to take a look at what some have dubbed the watch industry’s big four: audemars piguet, rolex, richard mille, and patek philippe. Each of these hallowed brands has its own distinct story, character, and style.There is no shortage of celebrities, CEOs, and millionaires who love Rolex watches. The professional lines – like the Daytona, Submariner, and GMT-Master II – are always popular, but for business settings, dress watches like the Day-Date or Datejust tend to take the cake.When it comes to luxury watches, few brands command as much respect and admiration as the members of the Holy Trinity of Watches: Patek Philippe, Audemars Piguet, and Vacheron Constantin.Rolex Submariner. No other watch model has been forged as often, nor any other watch been a source of inspiration as often for other watch designs.