Rolex is a clear number one brand that scores perfectly with all of the criteria applied. Born in the early twentieth century Rolex has devoted their now unparalleled manufacturing capability to creating high end watches of utmost quality and durability. Rolex – Top of the Class. The brand with the crown has produced a number of watches with timeless designs and great history. Models such as the Rolex Submariner or Rolex Datejust have been often imitated, never duplicated.Rolex. Despite the soaring popularity of rolex women’s and men’s watches, each timepiece is still made by hand. Internationally recognized as a status symbol, rolex watches are forever in high demand.