Which country brand is boAt smartwatch?
At is an Indian startup that manufactures and distributes electronic gadgets. At was founded by Aman Gupta and Sameer Mehta and is hailed as one of India’s favourite audio and wearable brands today. Boat initially manufactured and assembled its products in China, but now it partners with Indian companies like Dixon for assembly while manufacturing remains in China. This helps reduce import duties, leverage the Make in India initiative, PLI scheme, India and speed up market entry.